MUMBAI (Reuters) - Booming demand from Indian tourists as well as rising tour costs are forcing travel firms to increase their services on the internet to remain competitive, top company officials and analysts said.
Indians travelling overseas rose 16 percent to 8.3 million in 2006, according to the government's tourism department, while domestic travel rose about 18 percent to 462 million, challenging the industry's ability to match the demand.
"If the 20th century was about sorting out supply, the 21st century is about sorting out demand," said Ram Badrinathan, senior analyst with PhoCusWright Inc, a travel research firm.
